About
REZEN - THE REASON TO RECONNECT
BRAND INTRODUCTION
At ReZen, we believe that there is no real separation between the self and the Earth — everything is deeply connected. Rooted in the Zen philosophy of presence and simplicity, our brand is a reflection of mindful living, conscious choices, and timeless design.
The name ReZen draws inspiration from Zazen — the meditative practice of being fully present— and blends it with purposeful values: Reconnect, Recycle, Reuse, Reduce, and Repair. These
pillars guide every aspect of our brand, from how we design to how we source and produce.
ReZen is more than a fashion label — it’s a journey back to the essentials. A return to ourselves, our roots, and our Earth. Through clean, refined aesthetics and a strong emphasis on traditional craftsmanship, we invite you to live with intention, celebrate heritage, and wear your values with grace.
ABOUT THE FOUNDER
MEET THE FOUNDER
Hi, I’m Kshitij, the founder of ReZen — a brand born from a deep love for textiles, tradition, and the natural world.
A graduate of the National Institute of Fashion Technology (NIFT) with a Bachelor’s degree in Textile Design, my journey has always been rooted in creativity and culture. Throughout my academic and professional experiences, I’ve had the privilege to work closely with handicrafts and handlooms, learning firsthand the stories and skills passed down through generations.
As a passionate nature and culture enthusiast, I’ve always believed that fashion should do more than just look good — it should feel meaningful, preserve heritage, and respect the Earth. That belief became the heart of ReZen. ReZen is my way of reconnecting — with my roots, with the artisans who inspire me, and with the Earth that sustains us. Through this brand, I aim to create a community of like-minded individuals who value mindful living, authenticity, and timeless design.
Welcome to ReZen — where every piece carries purpose, and every thread tells a story.
CORE VALUES
Sense of Elegance & Versatility
A seamless fusion of heritage craftsmanship
and contemporary fashion, offering timeless yet adaptable designs.
Regenerate / Reconnect
Reviving traditional artistry while fostering a deeper connection to culture, nature, and community.
Stylish
Clean, Straightforward, and Refined – A modern aesthetic that prioritizes sophistication with simplicity.
Mindfulness & Simplicity
Ethical, handcrafted, and eco-conscious materials that align with a purpose-driven lifestyle.
IDENTITY & AESTHETIC
ReZen is a mindful fashion movement blending culture, art, and sustainability. Inspired by Zen, our designs fuse tradition with modern style using natural prints and eco-friendly materials.
VISION OF REZEN
ReZen fuses heritage with modern style—crafting eco-conscious fashion through artisanal techniques, indigenous materials, and timeless design. More than a brand, it's a community for those who value art, culture, and mindful living.
REZEN AIM
ReZen unites modern fashion with traditional crafts, supporting artisans and nature. We create eco-friendly styles that blend culture, color, and contemporary design.